FREE SALES TOOL

UTM Link Builder & Campaign Tracker

Create clean, consistent tracking links for LinkedIn outreach, email signatures, newsletters, events, and sales campaigns. Use preset UTM structures, keep naming consistent across your team, and export your campaign list for CRM or reporting.

  • Use ready-made presets for common outreach channels
  • Prevent messy UTM naming with automatic formatting
  • Save campaigns and export everything to CSV
Laptop showing a campaign tracking dashboard for a UTM link builder tool.

UTM Link Builder & Campaign Tracker

Build clean, trackable links for LinkedIn outreach, email and events, then export your campaign sheet.

Channel presets — one click fills source & medium (still editable)

The page you want to send people to. Existing UTM tags are stripped automatically.
Please enter a valid URL (including https://).
Where the click comes from, e.g. linkedin, email, newsletter.
Source is required.
The channel type, e.g. social-dm, email, qr.
Medium is required.
The specific initiative, e.g. q3-outbound, demo-push-2026.
Campaign name is required.
Audience, segment or paid keyword, e.g. saas-founders.
A/B variant or placement, e.g. opener-v2, footer-link.

Your tracked link

—

Saved campaigns

No links saved yet. Build a link above and hit “Save to list”.

Enter your email to download your campaign sheet 1000Steps may use your email to send occasional sales-performance insights on the basis of our legitimate business interest. You can object or opt out at any time. See our privacy policy.
Please enter a valid email address.
Copied

How This Builder Works

  1. Paste your destination URL into the builder. Any existing UTM tags are removed automatically so the link does not get double-tagged.
  2. Choose a channel preset, or fill in the fields manually, to set your source and medium. The presets are there for speed, but your team can still edit every field.
  3. Name your campaign clearly, then add term or content values where useful. These can help you separate audience segments, message variants, CTAs or placements.
  4. Copy the finished tracking link for immediate use, or save it to your campaign list.
  5. When your links are ready, export the full campaign list to CSV and use it in your CRM, reporting sheet or campaign documentation.

How to Use UTM Links

UTM parameters are small tags added to the end of a link so your analytics can identify where a visitor came from. When a prospect clicks a tracked link from a LinkedIn DM, email signature, newsletter, event page or webinar follow-up, the source, medium and campaign values can be passed into your analytics and reporting setup.

For B2B sales teams running multi-channel outreach, consistent UTMs make it easier to see which channels, campaigns and messages are creating engagement. They will not solve attribution on their own, but they give your team cleaner data to work from.

  • Be consistent
    Use lowercase values and hyphens. Cold-Email and cold-email may appear as separate lines in reports.
  • Use source and medium correctly
    Source is the platform, such as linkedin or email. Medium is the channel type, such as outbound or qr.
  • Name campaigns by intent
    Avoid vague names like july. Use names like q3-outbound-saas so the purpose is clear later.
  • Use utm_content for variants
    Track message variants, CTAs or placements, such as opener-v1, opener-v2 or footer-cta.
  • Keep one source of truth
    Save tracked links in one place so the team can reuse the same naming conventions.

Want your tracking to drive better decisions?

Clean links are the first step. The harder part is turning channel data into a sales system that consistently produces meetings.

1000Steps helps B2B teams improve targeting, messaging, CRM execution and reporting so they can see where to invest, and where to stop wasting effort.

Improve My Outreach System